Monday, January 7, 2008

A Change Is Gonna Come (?)

One thing for sure, the Obama presidential campaign has already brought about at least one change.

In 2004, the big story after the Iowa caucus was "the scream," a negative narrative that dragged down a campaign.

In 2008, the story after the Iowa caucus is "the speech," a positive narrative that is lifting up a campaign.

No comments: